WI,
Madison,
United States of America
(PRBD.net)
12/8/2010 12:00:00 AM
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Madison, WI – December 07, 2010 -- Last Second Media Inc announced it has secured unique advertising terms in over 1,106 national yellow page directories to promote government guaranteed loans from the Small Business Administration (SBA) and the United States Department of Agriculture (USDA). The client, Venture Funding Group, is a broker of these business loans and will advertise within Yellow Pages on a pay-per-call or per inquiry basis.
Called Performance Based Advertising, this yellow page advertising program provides a multi-million dollar print campaign to upwards of 200 million homes and businesses with almost no money upfront. Pay-per-call yellow page advertising guarantees there is no cost for the yellowpages advertising unless calls are received by the client. This performance-based advertising from Last Second Media cuts the risk of advertising in Yellow Pages.
“Our Performance Based Advertising Program within Yellow Pages is a boon to all parties in a recessionary economy as it secures an advertising program that would never occur on a traditional pay-for-space scenario. First, the client can lower costs by cutting the risk of advertising. Second, the yellow page publisher gets a new advertiser. And lastly, the business consumer can lower their costs with competitive bidding for their next commercial building loan.”
With the declining effectiveness and profitability of intangible advertising such as radio, TV and even cost-per-click internet marketing, this performance based yellow pages program revives a dying print industry while giving a hedge to clients against price increases throughout the next 12-14 months. That’s because the Performance Yellow Pages program is sold a year out to qualifying advertisers with the cost-per-call fixed for the life of the contract.
Small, growing and billion dollar sales companies now pay only for the part of Yellow Pages advertising that generates calls. Growth from these types of media, business and lender partnerships is being seen using Yellow Pages advertising on a pay-per-call basis. They work best for sales lead generation and high dollar financial marketers.
In addition to this new commercial building loan offer, performance based advertising programs are sought from for attorney law firms, Social Security Disability Advocates, reverse mortgage concerns, national carpet cleaning companies, even uniform rental and home health services for seniors. “Any national company or advertising co-operative that can turn a call into new sales is welcome to a free consultation on the Performance Yellow Pages program,” says Last Second Media President, Frank Pournelle. “National Law Firms and B2B lead generation businesses are especially keen for this new program.”
“The importance of Yellow Pages advertising is commonly overlooked as ‘old school’, but it's one of the most effective methods to insert your business offer in the forefront of a business decision“says Mr. Pournelle.
ABOUT VENTURE FUNDING GROUP (VFG):
VFG is a commercial building loan broker offering convention and government guaranteed business loans with lower interest rates, reduced personal guarantees and more flexible repayment terms. By obtaining up to 3 bids from competing lenders, VFG claims is able save borrowers as much as $800,000 in interest costs on a $2,000,000 commercial building. Repayment terms may be as long as up to 25 years. For more information visit http://www.thesbaloan.com.
ABOUT PERFORMANCE BASED ADVERTISING IN YELLOWPAGES:
Last Second Media Inc secures sales leads for high dollar financial transactions through pay per call, per inquiry and performance based advertising. For more information contact Frank Pournelle, President, at 1-800-334-4500 or by visiting http://lastsecondmedia.tv/performance_based_yellow_pages.php
Contact :
Frank Pournelle
Last Second Media Inc
Madison, WI
608-630-8455
lawyerprofitllc@gmail.com
http://www.thesbaloan.com
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