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Goodluck Jonathan Commences Online Digital Campaign
Goodluck Jonathan Global Campaign Team (GJGCT) will use the internet, email, SMS, Social Media in reaching out to his supporters, voters and huge numbers of ordinary Nigerians to meet with, talk to and persuade their family, friends, neighbours and colleagues to vote for Goodluck Jonathan.
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London,
UK,
United Kingdom
(PRBD.net)
9/1/2010 12:00:00 AM
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Goodluck Jonathan’s campaign has embraced innovative technologies that will help him connect with voters, volunteers and supporters. President Goodluck Jonathan has commenced its online campaign as part of his activities towards winning the hearts of Nigerians most especially those who utilise the internet, handheld devices, social media and email for Keeping up to date with information regarding next year’s elections.
The online campaign being anchored by a group called Goodluck Jonathan Global Campaign Team (GJGCT) on its website http://www.goodluckjonathanfor2011.com said the site was developed specially to mobilize the Nigerian youths and other Nigerians at home and abroad in supporting the President’s aspiration and increase his international campaign awareness.
The site explains and answers many questions about the achievements of Goodluck Jonathan within the last few couple of months of the present administration and has urged every Nigerian on the internet to access it. The site affords people an opportunity to share their thoughts on important issues and respond to the administration’s policy and ideas. More than 500,000 people visited the site in the first month of its launch.
In recent months, GJGCT with the help of its strategic partners have issued announcements about the Goodluck Jonathan campaign's use of innovative technology. To be precise, some observers say Jonathan has raised the bar to new heights with the use of interactive web tools in the history or the country’s elections. Jonathan's grip of new technology seems to reflect his connection to Nigeria’s young voters. “We are really targeting the under-30 crowd".
Goodluck Jonathan’s Digital Online presidential campaign is more than a major social media milestone because it ushered in a new relationship amongst voters and their supporters. Due to social media, an unparalleled number of individuals will have a new kind of active, direct role in Jonathan’s campaign; moreover, I predict that the Goodluck Jonathan online and social media campaign strategy will bring Jonathan closer to all Nigerians both home and abroad in contributing directly to the political process and developments in the country.
The global group chairman in United Kingdom, Mr Peter Eledan told the news men that with the site’s use of social media, and digital activities; it would be easier to penetrate many homes in Nigeria because a sizeable number of Nigerians are hooked on handheld devices, internet, email and mobile services.
The mission of the group as stated by the chairman includes establishing President Jonathan’s respect for Nigerian Development, good governance, social and constitutional Development, and its passion for justice and rule of law.
In order to enhance President Jonathan’s public image, The Goodluck Jonathan Global Campaign team will carry out innovation communication utilising videos, media and other web channels.
The Goodluck Jonathan Global Campaign team’s use of social media and other digital tools is an indication of how President Goodluck Jonathan’s next administration will operate. With online campaigning, Peter says, Jonathan's use of technology to connect with Nigerian electorate is "very unique,” What you get is a perfect matching of philosophy, messaging and technology.
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