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Bollywood Actor Imran Khan Launches Mills and BoonFeatured PR

Imran Khan unveiled a special two book collector's pack of Mills and Boons novels based on his new romance drama 'I Hate Luv Storys' in Mumbai recently. Imran co-stars in the film with Sonam Kapoor. He plays Jay, a cynic who doesn't believe in romance, while Sonam plays Simran, a dyed-in-the-wool romantic. ‘I Hate Luv Storys’ is a story about Jay and Simran, two people as different as chalk and cheese, crossing paths while working for a film maker who is making a love story!
bhopal, mp, India (prbd.net) 08/07/2010

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Imran Khan unveiled a special two book collector's pack of Mills and Boons novels based on his new romance drama 'I Hate Luv Storys' in Mumbai recently. Imran co-stars in the film with Sonam Kapoor. He plays Jay, a cynic who doesn't believe in romance, while Sonam plays Simran, a dyed-in-the-wool romantic. ‘I Hate Luv Storys’ is a story about Jay and Simran, two people as different as chalk and cheese, crossing paths while working for a film maker who is making a love story!
Imran Khan, who stormed Bollywood with his first film, ‘Jaane Tu Ya Jaane Na’, has a couple of films coming up this year. With his chocolate looks and melting eyes, this youth icon and nephew of Aamir Khan has girls swooning and was quick to become the heartthrob millions. Imran is all set to be the new hero of the Mills and Boon (M&B) romantic series as his character Jay, in the movie ‘I Hate Luv Storys’ is quite similar to that of a M&B hero, who does not believe in love, but ultimately gives in to the power of love. Mills and Boon, a British publisher of romantic novels for over a century now, is coming out with a new series of eight books, which will be a compilation of all the classics and will be a spin-off of ‘I Hate Luv Storys’.
First with ‘Three Idiots’ and now ‘I Hate Luv Storys’ making it to the publishing houses, this new trend of alliances between film-makers and publishing houses seems to be growing rapidly!
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